Celebrating 10 Years of Art for Parks with Landmark

Hey friends, pull up a log and settle in. We have a story to share. This year marks ten whole years of The Landmark Project, and we can hardly believe it ourselves. What started as a small screen print shop has grown into a brand that has connected an entire community of adventure seekers, park lovers, and everyday explorers.

The Landmark Project was born out of founder Matt Moreau’s love for wild places and design. “I wanted a way to carry my connection to the outdoors into everyday life,” Moreau recalls. “At the same time, I couldn’t resist creating pieces I actually wanted to wear.” What began with hand-mixed inks and tees printed in a garage has evolved into a team of nearly 40 employees working together under one roof in Greenville, SC. Our first designs were simple, but they carried something timeless: a deep love for the outdoors and the stories those wild places tell.

And you know what? You all felt it too. That connection between people and place sparked something bigger than we ever imagined. Before long, our little passion project grew into a movement that now stretches far beyond our local parks. Today, you can find Landmark products in shops, campgrounds, and national parks all across the country. Maybe that is even how you first stumbled upon us (if so, welcome, we are glad you found your way here!).

But here is the heart of it. The Landmark Project has never just been about making cool gear. For the past decade, our mission has been about protecting the wild places we all love. From the beginning, a portion of every purchase has gone straight to conservation partners working tirelessly to safeguard America’s most treasured landscapes. When you wear a Landmark tee, you are not just repping a park, you are helping ensure those parks are still here for future generations of hikers, campers, and curious kids to discover.

To celebrate a decade of art for parks, The Landmark Project is reintroducing the designs that launched the brand, refreshed with better fabrics, improved fits, and more sustainable printing methods. The anniversary collection features iconic parks like Yosemite, Glacier, Grand Canyon, Zion, Olympic, Rocky Mountain, Arches, Joshua Tree, Crater Lake, Mount Rainier, and Yellowstone.

Every piece is made with 100 percent cotton, unisex fits, and water-based inks—a nod to the brand’s roots and a commitment to lasting quality. A custom hem label reading “Ten Years of Art for Parks” marks each garment as part of the milestone collection.

So here we are, ten years in. Looking back, we are humbled by how far we have come. Looking forward, we are excited for the trails still ahead. And through it all, we are grateful to you, the community that has grown alongside us, supported us, and shared our vision of celebrating and protecting the wild.

Here is to the next decade of adventure, conservation, and stories told under the stars. Thanks for being part of our journey. You make every mile worth it.